About us

Years of experience, kept personal.

Shoreline Digital is a mother and son working together from the Helderberg. We help small businesses in Cape Town, and a few further afield, look good online and get found.

Footprint in the sand with the surf and Table Mountain behind
Who we are

A mother and son, and a shared love of the sea.

Ilze has spent most of her working life helping business owners present themselves well, first in print, then as a business coach, and then online. Her son grew up with design and code, and likes nothing more than making something work beautifully.

We keep meeting good local businesses that are hard to find online. Great food, kind service, real skill, and a website from ten years ago, or no website at all. That's who we're here for.

PersonalYou'll always speak to one of us.
LocalBased in the Helderberg, working across Cape Town.
Our story

From print to pixels.

The tools have changed a lot over the years. What hasn't changed is the work underneath: helping a business look like itself and reach the right people.

Where we started

A printing studio

For about ten years Ilze ran a printing studio, doing print work, branding and printed T-shirts. Most of the job was sitting with owners and working out how their business should look and feel.

Then

Coaching and the web

Many years of business coaching followed, along with marketing and digital work, and years of building WordPress websites for clients. Ilze has also worked remotely as a virtual assistant for UK businesses for about five years.

Today

Fast, modern and measured

Now we build fast custom websites, set up Google and analytics so you can see what's working, run social media, and make AI video ads. Same care, better tools.

How we work

Simple, from the first hello.

Whether it's a new website or a few hours of admin a month, it starts the same way.

01

A free chat

You tell us about your business, what's working and what isn't. No pressure to sign anything.

02

A clear plan

We suggest what we'd do and what it costs. For websites, you see a free mock-up first.

03

We do the work

We build, write and set things up, and check in with you along the way.

04

We stay on hand

After launch we look after hosting, small changes and questions, so you're not on your own.

What you can expect

Straightforward to work with.

A few things we hold ourselves to, whatever the size of the job.

One point of contact

You deal with one of us from start to finish, not a call centre or a chain of handovers.

Plain language

No jargon. If we can't explain something simply, we haven't understood it well enough.

Quick replies

We answer messages and emails within one working day, usually sooner.

Yours to keep

Your domain, content and social pages stay in your name, and prices are on the site. You're never locked in.

Let's make your business
worth finding.

Book a free call